MISSHA BRAND STORY

MISSHA is one of South Korea’s leading creators of high quality and affordable K-beauty products. Inspired by you - we strive to empower the modern-day beauty lover by spreading the knowledge of K-beauty trends through innovative, effective, and affordable cosmetic products.

CONSUMER-FOCUSED BEAUTY

Beauty that begins with the customer

SIMPLE SOLUTIONS

Simple beauty solutions focused on functions and effects

BEAUTY HERITAGE

Global beauty brand that has flourished with 10 million customers



Since its launch in 2000, Time Revolution has been selected by over 10 million customers.
More than 100 million units of BB Cream have been sold worldwide.
These remarkable feats reflect our mission to satisfy the beauty standards of our customers around the world.
MISSHA has now grown into a global K-beauty brand that centers around the voices of our customers.